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Just start : take action, embrace uncertainty, create the future
Schlesinger, Leonard A.
Adult Nonfiction HF5386 .S386 2012

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From Library Journal:

Schlesinger (president, Babson Coll.) and organizational learning consultant Charles F. Kiefer (president, Innovation Associates), with journalist Paul B. Brown (coauthor, Your Attention Please: How To Appeal to Today's Distracted, Disinterested, Disengaged, Disenchanted, and Busy Consumer), aim to show readers a new way to plan for business or personal success in an unpredictable world. Bringing together academic research with proven practices, the authors teach a process they call "creAction," which emphasizes acting and creating rather than overthinking and analyzing. The gist is that one begins with a strong desire to achieve a particular thing, then takes a small step toward that goal as soon as possible. This action is followed by an evaluation of the results, and then another small step in pursuit of the goal. While the authors primarily encourage readers to start doing something, they also provide criteria for understanding current situations and assessing acceptable losses. A particularly useful chapter covers how to get others to commit to a cause or business plan and provides exercises to help do just that. VERDICT For readers stuck in neutral gear, this book, written by seasoned experts, creates the impetus to move forward. (c) Copyright 2012. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.

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