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Running a food truck for dummies
Myrick, Richard
Adult Nonfiction TX911.3.M27 M97 2012
Myrick, Richard
Adult Nonfiction TX911.3.M27 M97 2012
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| Contents | Page |
|---|---|
| Introduction | p. 1 |
| Part I - Rolling into the Food Truck Industry | p. 7 |
| Chapter 1 - Food on Wheels: The Lowdown on Food Trucks | p. 9 |
| Chapter 2 - Deciding What Kind of Food Truck to Run | p. 19 |
| Chapter 3 - Understanding and Researching the Food Truck Marketplace | p. 39 |
| Part II - Getting Your Food Truck Ducks in a Row | p. 53 |
| Chapter 4 - Writing a Business Plan | p. 55 |
| Chapter 5 - Securing Financing for Your Food Truck | p. 79 |
| Chapter 6 - Understanding Business Structures, Licenses, and Other Legal Stuff | p. 91 |
| Chapter 7 - Parking and Presenting Your Truck | p. 107 |
| Part III - Preparing to Open Your Service Window | p. 121 |
| Chapter 8 - Creating Your Menu | p. 123 |
| Chapter 9 - Finding a Commercial Kitchen to Use | p. 139 |
| Chapter 10 - Purchasing and Managing Supplies | p. 149 |
| Chapter 11 - Hiring and Training Your Staff | p. 161 |
| Chapter 12 - Setting Up Your Offi ce and Managing Money Matters | p. 185 |
| Part IV - Keeping Your Food Truck Running Smoothly | p. 197 |
| Chapter 13 - Running a Safe, Clean Food Truck and Keeping It on the Road | p. 199 |
| Chapter 14 - Evaluating the State of Your Food Truck Business | p. 223 |
| Part V - Generating Buzz and Growing Your Food Truck Business | p. 235 |
| Chapter 15 - Mastering Marketing and Public Relations | p. 237 |
| Chapter 16 - Handling the Art of Social Media | p. 253 |
| Chapter 17 - Building and Retaining Your Followers | p. 275 |
| Chapter 18 - What's Next? Considering the Future of Your Food Truck Business | p. 289 |
| Part VI - The Part of Tens | p. 303 |
| Chapter 19 - Ten Myths about Food Trucks | p. 305 |
| Chapter 20 - Ten Tips for Preventing Food Truck Failure | p. 311 |
| Chapter 21 - Ten Tips for Handling Food Truck Health Inspections | p. 317 |
| Index | p. 323 |
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