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Analytics at work : smarter decisions, better results
Davenport, Thomas H.
Adult Nonfiction HD38.7 .D378 2010

Comments  Summary  Contents  Author Notes

ContentsPage
Prefacep. vii
Acknowledgmentsp. ix
1 - What It Means to Put Analytics to Workp. 1
Part 1 - The Analytical DELTA
2 - Data: The Prerequisite for Everything Analyticalp. 23
3 - Enterprise: Integrating Across Organizational Silosp. 45
4 - Leadership: The Deciding DELTA Factorp. 57
5 - Targets: Picking Your Spots for Analyticsp. 73
6 - Analysts: Managing Scarce and Valuable Talentp. 91
Part 2 - Staying Analytical
7 - Embed Analytics m Business Processesp. 121
8 - Build an Analytical Culturep. 137
9 - Review Your Business Comprehensivelyp. 149
10 - Meeting Challenges Along the Wayp. 161
11 - Toward More Analytical Decisions and Better Resultsp. 175
Appendix: The DELTA Transitionsp. 185
Notesp. 189
Indexp. 197
About the Authorsp. 213


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